jauhari-englishhomework.blogspot: new perodua Myvi

Monday, March 7, 2011

new perodua Myvi

Perodua’s new MD Aminar Rashid Salleh unveiled toUtusan Malaysia that we can expect a new Perodua Myvi somewhere around April 2011, with a Myvi SE to be launched a couple of months later around June 2011. He also revealed that a new 1.5 liter variant of the Myvi is in the works. This makes sense since they are already making the transverse-install front wheel drive 1.5 liter 3SZ-VE engine for the Alza, why not put it in the Myvi?

Apparently the new Myvi will have a new look. It’s actually about time for the Myvi to be refreshed, so Perodua is pretty much on schedule for a typical 5 year lifecycle with a facelift in the middle. The Myvi was launched in May 2005 and after 5 years, time for a replacement in the first half of 2011. If you remember, in mid-February we saw the Myvi’s Japanese cousin refreshed with a new look. Frankly, I don’t expect the Myvi to look 100% like that model as with each new rebadge product, Perodua has been moving away further and further from the JDM model’s exterior and interior.

I feel Toyota/Daihatsu has been slowly moving their JDM models to target specific niche markets with very tailor-made products. They have so many little cars based on the same platform over there in Japan, and from the marketing material of the new Passo/Boon, it’s quite obvious that the car is now targeted towards young ladies. In Malaysia, the Myvi is a unisex mass market car, so I’m expecting both exterior and interior styling to differ significantly in the details, while generally keeping the same shape.

Look at the related link below to find out more about the new Passo.